G2
Last updated: July 29, 2026
Use G2 nodes to combine G2's buyer intent, reviews, ratings, and review snippets with your Profound data in one Agent: spot accounts actively in market, track category-level demand, and turn customer language into reports or content, all without leaving Profound.
Why the G2 integration exists
Buyer intent, reviews, and AI visibility usually live in separate tools. You see who is researching your category on G2, and separately, how your brand shows up in AI search. Combining the two means exporting data from one dashboard and cross-referencing it in another by hand, or waiting on a report that's already stale by the time it's built.
G2 Agent nodes let you build repeatable workflows that read G2 and Profound data together, for cases where you want the same report or list on a schedule.
Using G2 nodes in Profound Agents
Follow Profound’s Connect G2 to Profound to set up your G2 integration and make G2 nodes available to Agents.
Agent nodes available for G2 include:
Browse Buyer Intent — lists G2 accounts showing active buying intent for one or more products
Get Market Signals — returns market intent activity for one or more G2 categories over a period of time
Get Reviews — pulls G2 reviews for a product
Get Product Rating — gets a product’s G2 rating scores
Learn more about the nodes and configuration in the Using G2 in Agents guide in Profound developer documentation.
Example Agent: G2 snapshot report
Get started with G2 Agent nodes by building an Agent that creates a snapshot report across a product's G2 metrics.
G2 - Get Market Signals: pull how much buyer interest a category is seeing right now, so you know whether demand is picking up or cooling off.
G2 - Browse Buyer Intent: surface the accounts actively researching the product, the ones worth a follow-up call today.
G2 - Get Product Rating: grab the product's current overall rating on G2, an instant read on reputation.
G2 - Get Reviews: pull a few quotable lines straight from reviewers, ready to drop into a deck or email.
📄 Prompt LLM: turn all of it into one short summary: current rating, what reviewers keep bringing up, and any accounts worth flagging to sales.
📄 Profound Documents - Create Doc: save that summary as a Profound document, ready to share with sales or product teams.
Schedule this Agent to run weekly so G2 standing and demand data is ready in time for your weekly sales sync.
Try this Agent in Profound: download the Agent definition file below, import it into Profound (Agents > + New Agent > Import Agent), connect your G2 account, and select Run Test.