Getting started

Step 1: Open the FactCheck tab

Go to Answer Engine Insights > FactCheck. The first time you open the tab, an onboarding screen guides you through setup: assigning the FactCheck analysis type to your prompts and connecting a Knowledge Base.

Step 2: Choose your prompts

1. From the onboarding screen, open the Prompt Designer.

   

2. Select 100 to 200 fact-based prompts that are likely to surface verifiable claims about your brand. Good candidates include prompts about product specifications, pricing, policies, safety claims, features, and service terms. Avoid opinion-based or subjective prompts.

   To learn more about FactCheck prompt best practices, see 📄 How to get the best results working with FactCheck.

3. After you select the prompts, go to Edit > Analysis Types and set their analysis type to FactCheck.

4. If you're already tracking prompts for Visibility or Sentiment, you can add FactCheck to those or create new prompts specifically for FactCheck.

Step 3: Connect a Knowledge Base

On the onboarding screen, select the + Connect Knowledge Base and select the Knowledge Base you want FactCheck to use as its source of truth.

FactCheck uses the entire Knowledge Base, so there's no need for a special file structure. Organize your documents however works best.

If you don't yet have a Knowledge Base you want to set up with FactCheck, go to Knowledge Bases in the left navigation menu, create a Knowledge Base, and upload your documentation as described in the 📄 Create and manage Knowledge Bases section.

Step 4: Complete setup

Once your prompts carry the FactCheck analysis type and a Knowledge Base is connected, select Complete setup.

Step 5: Explore the results

FactCheck results typically take 7 days to appear. Once available, go to Answer Engine Insights > FactCheck to review them:

• Browse claim clusters by theme and use the topic filter to drill into specific areas of concern.

• Review the citation breakdown for inaccurate claims and note the URLs of the relevant pages to update.

Step 6: Take action

Run Agents directly from the inaccurate claim views (Claim Breakdown > Suggested Action column) to resolve the claims: depending on the best course of action, the Agent Assistant builds custom Agents, which you can refine or run as is.